6 reasons businesses should gift their customers
Nowadays, many companies are willing to pay billions for advertisement even without much effectiveness, while you can pay less to approach and have loyal customers effectively through corporate gifts customized with your logo.
We will share with you the six reasons why your company need to gift customers more often.
1. Competitive tool
In the modern world and the stressful economics, every company not only have to compete each other with products, price, distribution channel etc., but also customer service. While there are various companies work in the same fields providing the same service, with same price, why customers choose to go with your business? Customers will appreciate companies which are thoughtful and enthusiastic with them, and offer good after-sale services. And corporate gifts are one of the best after-sales tools to create the difference for your business, become reason for customers to choose you.
2. Keep the relationship
Assuming that you have a big client and other competitors want to get your client from you, they offer good price with promotion to your client. In this case to prevent losing your client, you can keep their loyalty with a good relationship. Instead of trying to reduce the price without any profit, you can choose a better method by building a good relationship through corporate gifting frequently in special occasion or attach to their big order. Specially, do not forget to personalized the relationship by having a database with their birthday, anniversary to send them gifts. Clients will surely attach to a thoughtful business like that.
Erase the distance: You can send gifts to your clients and it helps them to feel close to your business even the distance.
Perhaps, you are not only the business they work with but giving corporate gift will earn you the image and like from them. Sending a caring gift is the perfect way to make your business a privilege partner.
3. Brand identifying.
Branding always cost much, businesses have to do it synchronally and continuously on media, the most costing can be counted is TV advertisement, banner. However, when using customized corporate gifts, somehow you can market your brand to customers’ connection on their daily.
4. Customer gratitude.
When gifting customers, your business to some extend send the Thank you in a totally new way, easy to have gratitude and impression. Everybody like to receive gifts because gifts help your story become more sweet and warm. And for sure, the art of gift giving is also important.
5. Reasonable costing.
Compared to other channels to boost business’ brand, corporate gifts are much more saving. The seeding of brand can remain long with impression just with a small budget like ballpoint pen with logo or keychain.
6. Various choices.
The corporate gift industry is pretty various from fashion to food, homeware to holidays, technological gifts to handicraft gifts, mass-proding to hand-made gifts.